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Cookie Policy

Last updated: January 2025 | Effective Date: January 1, 2025

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences and understanding how you use our website.

This Cookie Policy explains how AIpath DigiNext Private Limited ("AI DigiNext", "we", "us", or "our") uses cookies and similar technologies on our website aidiginext.com. This policy should be read in conjunction with our Privacy Policy.

Types of Cookies We Use

Essential Cookies

Always Active

These cookies are necessary for the website to function properly and cannot be disabled. They are usually set in response to actions you take, such as setting privacy preferences, logging in, or filling out forms.

Examples:

  • • Session management cookies
  • • Security and authentication cookies
  • • Load balancing cookies
  • • Cookie consent preferences

Analytics Cookies

Optional

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.

What we collect:

  • • Number of visitors and page views
  • • Time spent on pages
  • • Bounce rate and user flow
  • • Device and browser information
  • • Geographic location (country/city level)
Third-party services: Google Analytics, Microsoft Clarity

Functional Cookies

Optional

These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, and providing personalized content.

Features enabled:

  • • Language and region preferences
  • • Theme and display preferences
  • • Form auto-fill information
  • • Chat widget preferences
  • • Personalized content recommendations

Marketing Cookies

Optional

These cookies are used to track visitors across websites to display relevant advertisements and measure the effectiveness of our marketing campaigns.

Used for:

  • • Displaying relevant advertisements
  • • Measuring ad campaign effectiveness
  • • Retargeting website visitors
  • • Social media integration
  • • Lead tracking and attribution
Third-party services: Google Ads, Facebook Pixel, LinkedIn Insight Tag

Third-Party Cookies and Services

We use various third-party services that may set their own cookies. These services help us provide better functionality and understand our website performance:

ServicePurposePrivacy Policy
Google AnalyticsWebsite analytics and performance trackingGoogle Privacy Policy
Google AdsAdvertising and remarketingGoogle Privacy Policy
Facebook PixelSocial media advertising and analyticsFacebook Privacy Policy
LinkedIn Insight TagProfessional network advertisingLinkedIn Privacy Policy
Microsoft ClarityUser behavior analytics and heatmapsMicrosoft Privacy Policy

Managing Your Cookie Preferences

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner. You can choose to accept all cookies, reject non-essential cookies, or customize your preferences.

Browser Settings

You can control cookies through your browser settings. Here's how to manage cookies in popular browsers:

Chrome

Settings → Privacy and Security → Cookies and other site data

Firefox

Settings → Privacy & Security → Cookies and Site Data

Safari

Preferences → Privacy → Manage Website Data

Edge

Settings → Cookies and site permissions → Cookies and site data

Important: Disabling certain cookies may affect the functionality of our website. Essential cookies cannot be disabled as they are necessary for the website to function properly.

Cookie Retention Periods

Different types of cookies are stored for different periods:

Cookie TypeRetention PeriodDescription
Session CookiesUntil browser is closedTemporary cookies deleted when you close your browser
Essential Cookies1-12 monthsNecessary for website functionality
Analytics Cookies2 yearsUsed for website performance analysis
Marketing Cookies30 days - 2 yearsUsed for advertising and remarketing

Legal Compliance

Our use of cookies complies with applicable Indian laws, including:

  • Information Technology Act, 2000: Governing electronic records and digital signatures
  • Information Technology (Reasonable Security Practices) Rules, 2011: Data protection and privacy requirements
  • Consumer Protection Act, 2019: Consumer rights and data protection
  • Personal Data Protection Bill (when enacted): Comprehensive data protection framework

We also follow international best practices and standards, including GDPR principles where applicable to international users.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date at the top of this page.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

AIpath DigiNext Private Limited

Email: privacy@aidiginext.com

Phone: +91 9044240776

Address: 659, Ganga Vihar, Lucknow 226101, Uttar Pradesh, India

Data Protection Officer: For specific questions about data processing and cookies, contact our DPO at dpo@aidiginext.com